Ashley Schafer is the new Executive Director of the Main Street Area Association (MSAA) of Ann Arbor. With over a decade of experience in marketing, merchandising, and operations, Ashley brings a diverse skill set and a proven track record of success to the MSAA.

Ashley is focusing on enhancing the Main Street area’s economic vitality, promoting local businesses, and fostering a welcoming environment for both residents and visitors. She is passionate about sustainable development and community collaboration, and she aims to leverage her expertise to further strengthen Ann Arbor’s downtown core.